Mar 14, 2006
Just in time for spring break, Budget is joining forces with National Geographic Kids to offer parents a fun way to educate kids and keep them entertained on road trips. Budget Rent A Car System, Inc. today announced that from now through May 19, 2006, customers who rent any vehicle for at least five consecutive days can receive a National Geographic Kids Family Road Trip Adventure Pack. The pack includes a backpack filled with magazines (two issues of National Geographic Kids and one issue of National Geographic Traveler), maps, games, stickers, postcards and geography flashcards. To receive the family pack, customers must register for the promotion online at www.budget.com/familypack, print out the coupon and present it at the counter when picking up the vehicle.
“There’s no better time to learn about geography than when on a car trip with the family, visiting different areas,” said Scott Deaver, executive vice president of marketing for Cendant Car Rental Group, parent of Budget. “And, there’s nobody better at making geography fun than National Geographic Kids, an organization well-respected by parents for their longstanding commitment to geography education. By giving kids something fun to occupy their time while on the road, we think parents will at least postpone having to hear the age-old question, ‘are we there yet?’”
“National Geographic Kids is committed to getting children excited about their world,” said Rainer Jenss, vice president and publisher of National Geographic Kids. “Many of our experts and explorers cite family trips as being instrumental in shaping who they are today. We are delighted to team up with Budget to help families make the most of their travels and foster the explorer in all of us.”
The family pack offer is valid for U.S. residents who rent at participating Budget locations in the United States. Customers must register for the promotion online at www.budget.com/familypack, print out the online coupon, complete a qualifying rental of at least five paid rental days during the promotion period and present the online coupon at the rental counter. Customers must have a Fastbreak or RapidRez Number to register and must use the number when renting. Offer valid while supplies last.
For full terms and conditions, including a list of participating locations, visit www.budget.com/familypack. To reserve a vehicle, visit www.budget.com or call 1-800-BUDGET- 7.
About National Geographic Kids
National Geographic Kids, a multitopic, photo-driven magazine for 6- to 14-year-olds, empowers its readers by making it fun to learn about the world. It has received numerous industry awards, including the 2005 Periodical of the Year award from the Association of Educational Publishers and Folio’s 2005 gold Eddie award for best family magazine. Published 10 times a year, National Geographic Kids has a circulation of 1.3 million and is available by subscription for $19.95 a year and on newsstands for $3.95 a copy. Its Web site is at nationalgeographic.com/ngkids.
Budget Rent A Car System, Inc. is the owner and franchiser of one of the world's best-known car rental brands with more than 1,800 car rental locations in the U.S., Canada, Latin America, Caribbean, Australia and New Zealand. The company also operates Budget Truck Rental and is part of Cendant Car Rental Group, a wholly owned subsidiary of Cendant Corporation (NYSE: CD), a diversified global provider of business and consumer services primarily within the travel and real estate sectors. For further information visit www.budget.com or www.cendant.com/media.
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